The event scheduling process is performed by application users that have permission to generate event activities for themselves or on behalf of customers and either schedule or request rooms and resources. When an event is created, various messages may be generated depending on setup and user choice. Optional messages include event summaries sent to the event contact, the event creator, and/or additional addressees. Comments can be added to these optional event summary messages. Automated messages include room and resource requests, and event, room, and resource status change notifications, if applicable.